Digital Content Creation

Closed
InBalance
Brockville, Ontario, Canada
Owner
(1)
3
Project
Academic experience
80 hours of work total
Learner
Canada
Intermediate level

Project scope

Categories
Financial services Digital marketing Creative writing Social media marketing
Skills
digital content sales prospecting marketing content creation social media strategy calendar management
Details

I need help enhancing my brand online! I want people to know who I am, how I help, and ultimately get prospects to invest time and money to work with me.

I’m looking for a student to help me curate, develop, and implement strategies to increase awareness and nurture engagement.

Based on my goals, we are looking for the student to work on the following:

Website completion

    • Using an existing Square Space template, the student will help me complete a simple but effective website for prospective clients.
    • I’d like the student to help me optimize the website for calendar management, using my Acuity online scheduler, for both prospective and existing clients.

LinkedIn as a marketing tool

    • I’m looking for a strategy to blend my personal and business LinkedIn pages for maximum effect.

Content Development

    • I have a library of content, but it’s incomplete and/or disorganized, so it’s not useful the way it is.
    • I’d like someone to help me develop this content, which could include some content creation/writing.
    • This could develop into a social media strategy, be added to the website, and/or used in the development of marketing materials

Other marketing-related tasks

    • Based on the status of the above-mentioned tasks, the student and I can discuss what other areas could be addressed.
    • I’m open to strategizing and being flexible based on my needs and the student’s strengths/interests.
Deliverables
No deliverables exist for this project.
Mentorship
  • I can co-work with the student, so would be available for questions/updates while they are working.
  • I am a natural teacher, so if the student has an interest the in financial services industry, I have a lot of knowledge to share!

About the company

Company
Brockville, Ontario, Canada
Banking & finance

InBalance Financial Planning is an independent advice-only financial planning firm, specializing in working with Canadians in their 30's and 40's.