Marketing Plan to get Restaurants & Caterers on board
Main contact

Portals
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San Francisco, California, United States
Project scope
Categories
Advertising Customer segmentation Digital marketing Lead generation Marketing strategySkills
marketing marketing planningOur company is an online platform that connects local restaurants and caterers to schools and organizations to serve student lunches. We are in the process of getting caterers and restaurants on board and would like your help in getting them to signup.
We want students to help us build a marketing plan to grow and engage our target market.
This will involve several different steps for the students, including:
- Familiarizing themselves with our current marketing goals and strategies.
- Researching how customers perceive our brand and marketing.
- Recommending new channels we should use for promotion.
- Identifying an appropriate budget for advertising.
By the end of the project, students should demonstrate:
- Familiarity with our marketing goals and strategies
- Understanding of customer perceptions of our brand
- Recommendations for new promotion channels
- Identification of an advertising budget
Final deliverables should include
- A final report.
Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:
- Our products and services
- Our current marketing strategies and marketing plan
- Input on choices, problems or anything else the students might encounter.
Supported causes
The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.
About the company
We connect local restaurants and caterers to schools and organizations to serve student lunches.
Main contact

Portals
-
San Francisco, California, United States