Digital Marketing Strategy for Happy Food
Main contact
Project scope
Categories
Communications Marketing strategy Market research MediaSkills
target market digital marketing social mediaWe want students to help us develop a digital marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us.
The main questions we’d like students to help us answer are the following:
- How should we promote our company?
- What social media channels should we utilize?
- What budget is appropriate for advertising?
- What messaging should we use?
I'm happy to be a source of resource but would love to find someone who can take a project and run with it independently.
About the company
Samantha Hua has been involved in fitness and healthy eating since 1992. With a bachelor degree in biology, she spent the first part of her career focusing on research and improving communities by starting community gardens, nutritional education, and supporting those in Africa, Latin America, and the US. She then became AADP certificated as a Health Coach. After witnessing poor health in her own family, she is dedicated to support others regain their health and vitality through an effective system that incorporates nutrition, mental shifts, behavioral change, and accountability. She focuses on addressing the root cause of the problem for weight loss, optimal nutrition, and balance that lasts a lifetime.
Main contact