Out to Lunch: Burlington Public Engagement Strategy

Out to Lunch is seeking to expand its presence and adoption within the Burlington public community following its recent launch to the public in late June/early July. The goal of this project is to develop a comprehensive engagement strategy that will increase awareness and participation among Burlington residents. Students will analyze current market trends, identify key demographics, and propose targeted marketing initiatives to boost community involvement. The project will involve researching successful community engagement tactics, designing promotional materials, and suggesting partnerships with local businesses and organizations. By focusing on the Burlington area, students will have the opportunity to apply their classroom knowledge in marketing, communication, and community outreach to a real-world scenario, enhancing their practical skills.