Comprehensive Business and Growth Plan for Public Policy Initiative by Green Advantage

The goal of this project is to develop a comprehensive business and growth plan that outlines strategic initiatives for Green Advantage's public policy initiative. The project will involve analyzing current market trends related to this initiative, identifying key stakeholders, and proposing actionable strategies to enhance Green Advantage's impact. The learners will need to apply their knowledge of business strategy to create a robust plan that aligns with Green Advantage's mission and objectives. Key tasks include market analysis, stakeholder mapping, and strategy formulation. *NDA's will be required for this project

Innovative Marketing Strategies for Enhancing Enrollment in the Green Builder Certification Program

Green Advantage is looking to expand the reach and impact of its Green Builder Certification Program. The goal of this project is to develop a comprehensive marketing plan that will increase awareness and enrollment in the certification program. The marketing plan should leverage current classroom knowledge on marketing strategies, digital marketing, and consumer behaviour. The project will involve market research, competitor analysis, and the creation of targeted marketing campaigns. The final plan should be actionable and tailored to the specific needs and values of Green Advantage.

Strategic Marketing for Credentialing: Promoting Healthcare Construction Risk Management by Green Advantage

Green Advantage has launched a training and credential program focused on Healthcare Construction Risk Management. The goal of this project is to create a more comprehensive and effective marketing campaign to promote this valuable program to potential clients. The project will involve market research, developing marketing materials, and creating a strategy for reaching the target audience through various channels such as social media, email marketing, and industry events. Learn more at https://greenadvantage.org/pcra-icra Key tasks include: - Conducting market research to identify target demographics and key selling points. - Creating a marketing strategy that outlines the best channels and methods for reaching the target audience. - Developing promotional materials such as brochures, social media posts, and email templates. - Implementing the marketing campaign and tracking its effectiveness.