Digital Content Creation

2 individual positions available We would like students to help us with creating copy that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization. We are looking to provide value for our followers, customers, and e-mail subscribers. Given that our products are mainly suited for pet owners, we need to create content related to pet ownership and pets in general. To accomplish this, we expect the students will: Write blog articles, email newsletters/sequences, product descriptions, social media material, and other written content pieces on, assigned topics. Assist with social media activities to promote our organization. research relevant topics for our audience and explore additional avenues of exposure to share our story. To accomplish this, we expect the student(s) will: Write blog articles, email newsletters/sequences and other content pieces on assigned topics Assist with a social media video launch to promote our organization Evaluate recent successful user-generated campaigns, preferably in our sector Identify media outlets that are most beneficial to share our story Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student or team with excellent writing and video skills would be the ideal candidate for this project.

Digital Content Creation - Social Media and Copy

4 individual positions available We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization. We are looking to provide value for our followers and e-mail subscribers. Given that our products are mainly suited for pet owners, we need to create content related to pet ownership and pets in general. Two students will be assigned to social media and graphic design, two students will be assiged to blogging and email campaigns To accomplish this, we expect the students will: Bloging students will: Oversee the blogging content pipeline from beginning to end (research, rough draft, finished copies). Students will assist with multi-channel campaigns and coordinate with social media and web outlets to launch blogs. This role build on the previously established role, continuing the execution of the established content strategy. Students are also responsible for monitoring and evaluating campaign effectiveness to optimize future campaigns. Social Media students will: Oversee the social media channels for Instachew. Create engaging graphics for social media channels, optimizing content for Instagram, TikTok, and Facebook. Students will utilize data to create content pipelines and engage with fans on respective channels. Students are also responsible for monitoring stats on a bi-weekly basis to support marketing strategy. This role builds on the previously established role and includes additional involvement in paid media campaigns. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student or team with excellent writing and video skills would be the ideal candidate for this project.

Mobile Developer

4 individual positions available We are looking for a rockstar team of student developers to help us optimize and launch the Instachew Approckstar The selected individuals are responsible in assisting the project manager with front end (UI/UX) development, backend development, and QA assurance. This project is longer scaled and will consist of 1-3 months of part time work (20 hours / week) To accomplish this, we expect the students will: Front End Developer / UI Designer Gather and evaluate user requirements in collaboration with product managers and engineers Illustrate design ideas using storyboards, process flows and sitemaps Design graphic user interface elements, like menus, tabs and widgets Build page navigation buttons and search fields Develop UI mockups and prototypes that clearly illustrate how mobile app functions and look like Create original graphic designs (e.g. images, sketches and tables) Prepare and present rough drafts to internal teams and key stakeholders Identify and troubleshoot UX problems (e.g. responsiveness) Conduct layout adjustments based on user feedback Adhere to style standards on fonts, colors and images Back End Developer Participate in the entire application lifecycle, focusing on coding and debugging Write clean code to develop functional mobile applications Troubleshoot and debug applications Perform UI tests to optimize performance Manage cutting-edge technologies to improve legacy applications Collaborate with Front-end developers to integrate user-facing elements with server side logic Gather and address technical and design requirements Provide training and support to internal teams Build reusable code and libraries for future use Liaise with developers, designers and system administrators to identify new features Follow emerging technologies QA Specialist Identify and document test cases for multi-component systems from requirements. Coordinate and communicate with developers on bug fixes and required modifications. Execute test cases and document software defects. Take ownership of software defects from discovery through to closure. Provide Test Summary & Test Exit Reports. Assist in project requirements analysis. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. Please connect with us for questions and concerns!

Influencer Marketing

Number of positions available: 1 team of 2 persons We would like students to help us develop and manage our influencer marketing strategy that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization. Influencer marketing is an established form of online marketing. We would like to utilize online influencer to build brand awareness, generate content and market our products. To accomplish this, we expect the students will: Review our current list of influencers/brand ambassadors and historical campaigns implementedClassify existing influencers by number of followers (ie. nano, micro, mega)Review current influencer out reach template/strategy and modify accordingly.Identify and qualify potential influencer Design a new campaign with our Marketing Manager (ie. promote a new product)Implement campaign (ie. send products and instructions)Review outcome of campaign Ultimately, you will be working on Influencer Marketing for our organization and see the direct impact of your contributions toward the business. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student or team with excellent organization and communication skills would be the ideal candidate for this project.