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Beautélanin Skincare
Massapequa, New York, United States
Description

Beautélanin Skincare is a cultural beauty brand dedicated to providing clean and natural skincare and wellness products specifically for melanin-rich skin. Drawing from tradition and vision, we are a small business that creates unique skincare and spa products designed for effective skincare rituals. Our product offerings include Radiance Glow Oils and Cerasee Soaps, both renowned for their moisturizing properties, as well as candles inspired by cultural heritage that promote well-being. Beautélanin is more than just a skincare company; it represents a revolution of wellness, identity, and strength. We host workshops and wellness events, and our new Haitian-inspired products highlight our commitment to celebrating our roots and promoting health. Currently, we are undergoing a significant brand refresh as a result of our recent participation in the Goldman Sachs One Million Black Women program. This initiative is helping us solidify our vision, develop new services and products, and establish Beautélanin as a premium, authentic brand in the realm of Black clean beauty and wellness.

While our new website, www.beautelaninskincare.com, is under construction and set to launch in 2025, you can still explore our current offerings at www.beautelanin.com. For direct orders or inquiries, feel free to reach out to us at beautelaninskincare@gmail.com. We look forward to connecting with you

Number of employees
2 - 10 employees
Company website
https://beautelanin.com
Industries
Cosmetics & beauty
Representation
Minority-Owned Women-Owned Small Business Family-Owned

Recent projects

Advertising and Public Relations Campaign Project Proposal

The main objective of this project is to develop a fully integrated advertising and public relations campaign that supports Beautelanin Skincare’s rebranding initiative. The goal is to generate buzz and increase sign-ups for the brand's 2026 relaunch, establish the brand as an award-winning, culturally driven clean beauty skincare brand, and attract a loyal customer base. This project aims to create a comprehensive marketing campaign that can be scaled for future growth. Workshop Outreach Strategy Objective: To increase brand visibility, attract new sign-ups for Beautelanin’s 2026 relaunch, and engage the community through co-branded, culturally-aligned workshop experiences. The workshops will focus on self-care, wellness, and natural beauty, offering attendees an opportunity to connect with Beautelanin's mission and values.

Admin Beautélanin Skincare
Matches 1
Category Communications + 4
Closed

Beautélanin Skincare Digital Branding Strategy

Beautélanin Skincare is undergoing a rebranding effort and seeks to establish a cohesive branding and marketing strategy that resonates with its target audience. The project aims to create a consistent and impactful presence across digital platforms, enhancing brand recognition and fostering deeper connections with customers. The team will analyze current branding elements, identify gaps, and develop a comprehensive strategy that aligns with the company's new brand identity. This project provides an opportunity for learners to apply their knowledge of digital marketing, branding, and consumer engagement strategies. The tasks will include market research, competitive analysis, and the development of branding guidelines, ensuring all digital content reflects the new brand ethos.

Admin Beautélanin Skincare
Matches 0
Category Branding & style guides + 4
Closed

Beautélanin Skincare Mobile App Development

Beautélanin Skincare aims to enhance its digital presence and customer engagement by developing a user-friendly mobile application. The project seeks to create a dynamic app that integrates seamlessly with the existing Beautélanin Skincare website. The app will serve as a comprehensive platform for skincare education, offering personalized product recommendations and digital content creation tools. Additionally, it will feature social media management capabilities to streamline digital marketing efforts. By collaborating with AscentUP learners, Beautélanin Skincare intends to leverage innovative digital technologies to provide plant-based skincare solutions inspired by Haitian heritage. The project will focus on improving customer experience and strengthening the brand's online presence through an engaging and interactive mobile application.

Admin Beautélanin Skincare
Matches 0
Category Mobile app development + 4
Closed

Marketing for Beautélanin Skincare

The main goal of this project is to create a comprehensive marketing plan for Beautélanin Skincare. This plan should include an analysis of the current market, the target audience, and the best strategies for reaching them. The plan should also include a budget and timeline for implementation.

Admin Beautélanin Skincare
Matches 0
Category Market research + 1
Closed

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